Digital Programme Manager
View: 107
Update day: 01-06-2024
Location: Oxford South East
Category: Pharmaceutical / Chemical / Biotech
Industry: Pharmaceutical Biotechnology
Job content
Jazz Pharmaceuticals plc (NASDAQ: JAZZ) is a global biopharmaceutical company whose purpose is to innovate to transform the lives of patients and their families. We are dedicated to developing life-changing medicines for people with serious diseases - often with limited or no therapeutic options. We have a diverse portfolio of marketed medicines and novel product candidates, from early- to late-stage development, in neuroscience and oncology. We actively explore new options for patients including novel compounds, small molecules and biologics, and through cannabinoid science and innovative delivery technologies. Jazz is headquartered in Dublin, Ireland and has employees around the globe, serving patients in nearly 75 countries. For more information, please visit www.jazzpharmaceuticals.com and follow @JazzPharma on Twitter.
Position Profile:Brief Description:
The individual will be a key driver in the development and implementation of the International digital plan for Jazz’s portfolio. The Digital Programme Manager will support the development and implementation of digital product strategies and digital tactics across multiple geographies in alignment with the overall brand plans and digital opportunities.
Essential Functions
Support on digital, develop the digital strategy and ensure effective execution across various channels in alignment with the overall company strategy (strategic planning, design, setup, execution and measurement)
Develop innovative digital initiatives beyond traditional channels to engage and interact with key stakeholders through an omni channel approach
Monitor and maintain analytics to track and measure effectiveness of digital tactics
Support the development of the annual digital plan based on stakeholder and market insights in collaboration digital and business unit teams, to develop innovative digital tactics to drive appropriate digital utilisation
Manage execution of digital plans through effective strategic partnerships within cross functional internal teams including Marketing, Medical, Compliance and external agencies
Project manage the implementation of digital tactics and development of channels
Analyse digital market data and trends, to generate key strategic insights to drive digital direction
Maintain a deep understanding of relevant product / disease areas to build the digital strategy embedded in the overall strategy, positioning and messaging of our the Jazz brands
Document ongoing campaign learnings as they rise and educate broader organisation on precision marketing tactics to reinforce data-drive culture and help establish internal benchmarks
Use digital analytics platforms (including Google Analytics, Google Ads, Campaign Manager) to generate actionable marketing insights to inform campaign planning and media tactics according to business objectives.
Required Knowledge, Skills, and Abilities
Relevant digital marketing experience, creating and implementing digital tools, platforms and campaigns (inc social media and SEO) that drive measurable results
Significant experience in the life science (industry or agency)
Successful track record in digital and/or omni channel marketing
Experience in managing multiple projects and vendors
Proven leadership abilities working within a cross-functional team
Experience marketing in UK and EMEA a must
Strong project management skills (e.g., building & rigorously tracking work plan);
Experience managing and updating a portfolio of websites (working knowledge of CMS and backend databases preferable)
Experience and a strong eye for user design and layout and web/mobile UI/UX
Understanding of digital compliance and GDPR within the pharmaceutical industry and strong desire to maintain optimal compliance requirements in all activities
Strong communication and presentation skills (creation and delivery) for internal and external stakeholders
Able to manage and juggle multiple priorities
Analytical thinking and excellent attention to details
Strong in collaboration and team player
Fluent spoken/written English
Required/Preferred Education and Licenses
Degree in related field, preferably in Science, Business or Computer Science
Exceptional knowledge of digital marketing and coding
Previous experience or qualification in project management
Working knowledge of Adobe Creative Cloud, Veeva and various web code bases
Jazz Pharmaceuticals is an Equal Opportunity Employer.
Deadline: 16-07-2024
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