PR Director - P&O Cruises

Job Description

This is an exciting opportunity to be part of a world-leading cruise company, you will have the chance on a daily basis to think outside the box, get creative and build long lasting relationships across the many platforms of media relations. With breath-taking destinations, brand new Excel-class ships and exciting partnerships including Gary Barlow and celebrity chefs, you will have plenty of content and news. P&O Cruises is striving to be Britain’s number one holiday choice, so think smart and make us your number one choice.

The role:

The PR director role is an exciting position within a small dedicated team of experts, you will play a key role alongside vice-president, manager and executive. The role requires a proactive and creative approach, proven experience of executing stand-out eye catching editorial and events across all print, online, broadcast and social media ensuring whilst keeping our guest experience at the heart of everything we do.

You will work closely with the team to maintain P&O Cruises as the authoritative voice within the industry and ensure that all activity is completed to a high standard with keen attention to detail and creative flare.

• To ensure P&O Cruises maintains a consistently high and positive profile in the top tier UK media, ensuring there is a calendar of engaging stories that raise awareness and reinforce and build upon its brand values and USPs
• To create and develop P&O Cruises media events to support PR activity ensuring they are unique, on-brand, meet the commercial requirements of the business and are capitalising on any opportunities – from brand partnership, to launch events to one-off news stories.
• To be a key point of contact for P&O Cruises and have responsibility for the delivery of communications in the UK, working alongside the VP PR and PR manager.
• Generate creative ideas generating/writing/issuing of news releases and features
• Build on existing network of lifestyle media contacts across specialist online and print media as well as high profile, engaged and appropriate influencers
• Implement creative plans to maximise media coverage for launch of Arvia in December 2022, Deputise for VP PR with corporate/CUK issues, investor relations and reputation management
• Create disruptive events and strongly positive editorial coverage to contribute towards objective of becoming Britain’s number one holiday choice
• Ensure all media relations activity is evaluated and measured against KPIs
• We will pay a competitive salary based on experience and in due course you will be eligible for discounts on our holidays so you can experience P&O Cruises first-hand

About you:

We are looking for an articulate, collaborative and passionate individual with proven experience in PR ideally in the travel industry. You will have a track record in creating stand out communications, social media content and event management with an ability to exceed challenging and multiple deadlines whilst working in a fast paced environment.

You must have strong writing skills with attention to detail, the ability to speak up, challenge and engage your peers whilst creating a diverse and motivating environment with trusted stakeholder relationships

You will be based at our Southampton head office, which has excellent transport links and parking close by. The role will also require travel to the ships or events, and there will be the opportunity for working from home, offering great flexibility.

This position has been levelled at CUK05.

To view the job description, please click here

About Us

About the Team