Marketing Coordinator - Oxford

Job content

• Provide support to implement the plan. Activities will vary for each sector but may include maintaining a list of key targets, preparing a brochure, co-ordinating newsletters, organising an event. For all activities, liaising with internal and external support functions as appropriate including designers, facilities, catering, reception etc.
• Preparing content and mailing lists for email campaigns.
• Monitoring tracking for website and email campaigns.
• Assisting in identifying target markets and potential clients, carrying out background research and keeping the database updated. Experience of MINT, FAME or Dunn and Bradstreet would be useful.
• Can demonstrate a structured approach to sales.
• Maintaining business development pipelines, including attending meetings and ensuring lawyers carry out scheduled activities.
• Building relationships with work referrers in the local market place; including attending local networking events to represent the Firm.
• Supporting events run by the office (in house seminars, networking events etc), including managing delegate lists, ‘meeting and greeting’ and ensuring follow up is undertaken.
• Researching industry events for lawyers to attend and managing bookings.
• Help to develop the use of social media by individuals within the Firm, in particular ensuring material is generated and posted regularly and lawyers are actively using this medium.
• General administrative and ad hoc tasks supporting marketing activity.
• Confident use of telephone as a sales and marketing tool.
• Fully conversant with social media (LinkedIn, Twitter, Blogs) its use and ability to train other on these platforms.
• Attending meetings with internal sector focus groups to plan business development activities for that sector.
• Preparing a note of key ‘Action Points’ following meetings.
• Taking an active role to ensure the plan is achieved even when fee earners are busy with client commitments.
• A working knowledge of a proprietary CRM system or MS office system.
• Ability to train and support multiple teams on CRM system and provide general levels of office support (with individuals having specific requirements depending on legal sector).
• Maintaining CRM Pipeline records, research clients and potential clients, production of power point presentations from the CRM dashboard.

• Educated to degree level, ideally a marketing or business related degree.
• Advanced knowledge of MS Office, in particular Word, Excel and PowerPoint.
• Experience of Indesign and Vuture would be advantageous.
• A familiarity with social media channels.
• Previous experience in a business development role within a law firm or other professional services firm will be an advantage but not essential.
• Marketing qualifications (CIM) will be an advantage.
• Strong focus on customer service.
• Ability to communicate at all levels both internally and externally, written and verbal.
• Flexible approach.
• Excellent ability to prioritise and manage different tasks simultaneously.
• Ability to develop relationships with third parties through networking and referrals.
• Strong organisational skills.
• Ability to work independently, as well as part of a small team.
• Excellent attention to detail.