Channel Acquisition Manager

☞ Radius

View: 101

Update day: 30-04-2024

Location: Crewe North West

Category: Sales

Industry: Business Consulting Services

Position: Associate

Job type: Full-time

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Job content

Role Overview

Heard of us?

We’re an ambitious, forward-thinking global business who build transformative solutions for our customers to deliver best-in-class sustainable mobility, connectivity and technology solutions. We support our customers with a range of products and services to meet their needs.

Since 1990 our ambition has never wavered. From humble beginnings, our vision and drive has seen us venture into new markets with confidence and stay ahead of market trends. Our mission is to help businesses of all sizes adapt to the future and take advantage of the opportunities that change brings. Sustainability is at the core of our offering. With our leading e-mobility solutions, we’re committed to guiding businesses through the energy transition, building solutions for a more sustainable, connected future.

This is where you come in. We are on a journey of growth. We pride ourselves on being at the forefront of technology innovation and we invite you along on this journey.

Job Purpose

The role of Channel Acquisition Manager is really important to us. You will be responsible for managing 3rd party and other select lead acquisition channels to support all of our product categories and countries in our Telematics division. We are looking for someone who is passionate about generating leads, so whether you are a current Marketing Performance Manager looking for a new challenge, or a Marketing Executive looking to develop into that next step, we are keen to hear from you!

We would love to welcome you to our Crewe HQ, working hours of Monday-Friday 8:30am – 5:00pm.

Your Responsibilities Day To Day Will Be…
  • Represent Telematics marketing to deliver the group customer data strategy
  • Manage the volume, quality, investment and ROI of paid lead acquisition channels
  • Work with Lead providers and local teams to drive quality and ROI
  • Working with the Divisional Marketing Lead and data science team support the deployment of better targeting, segmentation and contact strategies within our available group customer data
  • Ensure sales practices are optimised through Salesforce for our sales teams to deliver quality sales
  • Maintain a suite of channel performance reports to enable management to forecast, manage and improve sales and marketing performance
  • Working with the Sales and Marketing stakeholders, optimise the recycling of data for better utilisation

What do we expect of you?
  • Minimum 4 years lead generation / channel management
  • Good data analytics and reporting skills
  • Advanced Excel
  • Competent user of all other MS office packages
  • Experience of Salesforce CRM and Google Analytics would be desirable

What can you expect of us?
  • A friendly culture that mirrors our proposition to our customers.
  • A fast-growing organisation that defines itself as being agile and innovative
  • A drive for continuous improvement, which you will be empowered to get behind from day one.
  • A commitment to building a working environment that values inclusivity, innovation, agility, and drive.

And of course, you will be compensated competitively along with bonus potential and a good range of core benefits.

Department

Marketing

Contract type

Permanent

Hours

Monday - Friday

Salary

up to £40,000
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Deadline: 14-06-2024

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