Senior Analyst- Marketing Customer Insights

☞ Adobe

View: 112

Update day: 07-05-2024

Location: Maidenhead South East

Category: Sales

Industry: Marketing Advertising Information Technology Services Computer Software

Position: Mid-Senior level

Job type: Full-time

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Job content

Our Company

Changing the world through digital experiences is what Adobe’s all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences! We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen.

We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours!

The Opportunity

The Marketing & Customer Insights organization has a directive to establish clarity through analysis. From marketing investment planning to drive business success, to campaign and performance media measurement, to customer analysis we move our business forward through the application of insights.

Scaling capabilities globally requires smart and experienced professionals in key regions focused on driving market growth. This role will partner closely with senior leaders in our Digital Media business charged with growth of our EMEA business through targeted expansion. This key hire will help develop a practice area which builds on global measurement capabilities and expansion playbooks while applying local understanding to drive business outcomes.

What You’ll Do
  • Help to tell the overall acquisition media story in weekly, monthly and quarterly business meetings by producing insightful reports and insights.
  • Observe and evaluate trends & translate findings into recommendations using effective business communication skills
  • Serve as a key resource in interpreting marketing channel, campaign, and media performance.
  • Drive growth opportunities based on country-level empirical analysis of marketing performance, as well as applying learning from global campaigns.
  • Simply communicate complex concepts with clear recommendations to leadership teams.
  • Hands-on delivery of cross-channel media performance analysis, as well as business insights.
  • Shape integrated marketing campaigns based on empirical evidence, and report on results.
  • Drive sustained focus on growth in target markets through longitudinal analysis.

What You Need To Succeed
  • 5-7 years demonstrated experience in services marketing / performance media analytics space / or a background in Consumer Packaged Goods marketing
  • Deep understanding of statistical methods and modeling
  • Experience in executive communication (written and verbal) / time in consulting field

At Adobe, you will be immersed in an exceptional work environment that is recognized throughout the world on Best Companies lists. You will also be surrounded by colleagues who are committed to helping each other grow through our unique Check-In approach where ongoing feedback flows freely.

If you’re looking to make an impact, Adobe’s the place for you. Discover what our employees are saying about their career experiences on the Adobe Life blog and explore the meaningful benefits we offer.

Adobe is an equal opportunity employer. We welcome and encourage diversity in the workplace regardless of gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, or veteran status.

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Deadline: 21-06-2024

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