Marketing Executive

☞ smart manufacturing solutions

View: 104

Update day: 01-06-2024

Location: Stockton-on-Tees North East

Category: Marketing / PR Sales

Industry: Appliances Electrical Electronics Manufacturing

Position: Mid-Senior level

Job type: Full-time

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Job content

This is an exciting opportunity for a true marketeer to take the next steps in their marketing career and join our established team as a Marketing Executive. As an award-winning tech company, we are seeking an experienced and talented B2B marketing executive with creative flair combined with commercial awareness to come onboard. Using their experience and strong skill set, they will raise awareness of our groups existing and new products, brands, and services through a variety of digital marketing activities. About Us The Scale Digital Ventures group consists of 6 companies. Each company provides innovative software solutions that supports Engineering and Manufacturing companies globally on their journey to digitally transform. We work with blue-chip companies like Bentley Motors and Airbus alongside 400 manufacturing SMEs. Marketing Executive duties will include:-Support in developing and delivering the B2B marketing plan for the group
  • Co-ordinating and executing a range of activities that sit across multiple projects and brands at any given time
  • Executing or working with a third-party agency to generate leads through paid digital campaigns: PPC, Google Display Ads, SEO
  • Competently using LinkedIn as a core commercial channel for brand awareness and lead generation
  • Strategically evolve all social media channels across the group
  • Leading on the development of all content for blogs, articles, product descriptions, and websites
  • Proactively writing and independently sending out mail campaigns via Mail Chimp
  • Strategically analysing data behind the group’s core commercial channels: Google Analytics, Social media insights, Email campaigns
  • Produce a mix of written and graphic content with creative flair
  • Support on all administration tasks for upcoming events and exhibitions
  • Take ownership of all marketing collateral and co-ordinate all printing requirements
  • Maintain all stakeholder relationships with confidence
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    Deadline: 16-07-2024

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