Influence Executive

As a full-time member of the influencer marketing team at Ogilvy, you will be joining us at an exciting time with a focus on developing, delivering and growing our influencer business across the agency.

Our influencer proposition covers the full spectrum of influencer work, from celebrities casting all the way to micro influencers social campaigns. Working closely with the Influence Manager, you will be directly responsible for the ideation, project management and execution of influencer marketing campaigns across this spectrum.

With a blend of left and right brain thinking, you will be results-orientated and help strategically develop ‘best in class’ creative influencer programmes for Ogilvy clients that integrate into the overall strategy (owned, earned & paid channels).

You’ll be responsible for the audience-facing influencer activity for some of the biggest brands on the planet. You’ll be expected to contribute creatively and uphold extremely high standards as we push to create award winning impact.

• Assist the team with the day-to-day running of end-to-end influencer campaigns from including strategy, Influencer identification, creative, implementation and reporting.
• Actively contribute to the Influencer strategy: recommend objectives, targets, action plan, calendar and budget.
• Well thought out, analytical influencer selection and presentation in response to client briefings.
• Manage the administrative side of the account - finances, Maconomy, status report, meetings etc.
• Aligning and collaborating with media, PR, social, brand activation, digital and all other stakeholders – internal and external to deliver ‘best in class’ campaigns for our clients.
• Nurturing client-appropriate talent opportunities and nurturing relationships to help deliver the influencer programme for clients.
• Be able to present creative and sell content solutions to internal stakeholders and clients.
• Responsible for utilising our influencer toolset (InfluenceO), ensuring the expected rigour and quality checks are completed.
• Support on additional projects as required to keep us at the top of the industry – such as new business pitches, attending events, market reviews around competitive trends and new company initiative.

• Passion for influencer marketing and the opportunity it presents brands in the world of advertising with a minimum of one-two years’ experience in the field.
• Finger-on-the-pulse of the latest cultural trends and significant influencers across the social space.
• The ability to remain optimistic under pressure as a team player.
• Good analytical skills and the ability to think both strategically and creatively when aligning talent to brand values & objectives
• Self-motivated, action-oriented and ambitious with a positive "can-do" attitude.
• A keen interest in all things social/PR/digital and an avid follower of industry developments