Media Lead EMEA, Paid Media Team

Conteúdo do emprego

• Experience using data and metrics to drive improvements
• Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
• Experience driving direction and alignment with cross-functional teams
• Experience in marketing or marketing research
• Experience using data and metrics to measure impact and determine improvements
• Experience directly managing teams
• Experience presenting metrics and progress to goal to senior leadership

Come build the future of entertainment with us. Are you interested in shaping the future of movies and television? Do you want to define the next generation of how and what Amazon customers are watching?

Prime Video is a premium streaming service that offers customers a vast collection of TV shows and movies - all with the ease of finding what they love to watch in one place. We offer customers thousands of popular movies and TV shows including Amazon Originals and exclusive licensed content to exciting live sports events. We also offer our members the opportunity to subscribe to add-on channels which they can cancel at anytime and to rent or buy new release movies and TV box sets on the Prime Video Store. Prime Video is a fast-paced, growth business - available in over 200 countries and territories worldwide. The team works in a dynamic environment where innovating on behalf of our customers is at the heart of everything we do. If this sounds exciting to you, please read on.

Prime Video is seeking a talented (Senior Media) Manager to concept, create and deploy media campaigns in support of Prime Video that speak to our growing library of TV shows and movies. The successful candidate will be highly experienced with running media campaigns across both traditional and digital channels. The ideal candidate will have proven experience planning and executing paid media campaigns across big cross-functional teams. They will be adept in negotiating with key business partners and agency teams to gain alignment on media plans, and ultimately own all aspects of the media plan (from strategic development through to measurement).

You will work across internal partner teams including creative, brand and analytics, as well as partner with external media agencies. You will leverage Amazon’s innovations and insights to find, attract and engage audiences throughout their daily journeys. You will be rigorously analytical, infectiously creative and obsess over the impact of your campaigns.

This role works closely with our portfolio planning and campaign management teams to translate business briefs into best-in-class media plans for multiple EU countries. This role is based in London.

Key job responsibilities

• Manage multi-channel media plans (TV, Digital, Radio, Print, OOH, Cinema)
• Monitor campaign performance and report back results to wider team and stakeholders
• Build trustworthy relationships with internal business teams, agency partners, research department, and finance teams.
• Presenting to senior leadership regularly on key business metrics and progress to goals.
• Ensure smooth running of the business through strong coordination with wider media team and global colleagues – aligning and sharing plans and accurate tracking of budgets.

We are open to hiring candidates to work out of one of the following locations:

London, GBR

• Experience leading primary research studies across various methodologies: online quant surveys, focus groups, 1:1, ethnographies, online qual, mobile
• Experience with various statistical techniques (regression analysis, coefficient correlation)

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