PPC Executive

☞ Explore Worldwide

View: 103

Update day: 02-06-2024

Location: Farnborough South East

Category: Marketing / PR

Industry: Travel Arrangements

Position: Entry level

Job type: Full-time

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Job content

Explore is an adventure travel expert focused on sustainable, small group holidays which create stories to tell for a lifetime. From classic group tours and family adventures, to walking, wildlife and cycling trips. With around 100 countries to choose from, our customers explore the world with us.

At the heart of all of this, is a passion to travel responsibly. We aim to always be welcomed back, for communities and cultures to benefit, and wildlife to flourish. In a complicated world that’s full of potential, we strive to be better than yesterday.

We put people at the heart of everything we do and are proud of the extensive benefits we offer.

This role is based in Farnborough, Hampshire with a minimum of 1 day per week in the office. Our office is within walking distance of the train station and has free parking. Work life balance is important to us and so we are open to discussion on flexible working patterns and part-time working (minimum 4 days per week).

This role is responsible for creating and optimising paid search campaigns for our globally recognised brand across key international regions. Your expertise in managing multiple paid media platforms, in-depth audience research, and data-driven decision-making will be crucial in driving our digital marketing success. You’ll work closely with the paid performance executive and wider marketing teams as well as external agencies to create and manage paid search and display campaigns that target our key audience profiles while managing campaign budgets efficiently.

We couldn’t provide a product loved by thousands without a brilliant team making it happen.

You will demonstrate experience of working on PPC campaigns with Google and Meta ad certification, analytical and data interpretation skills and knowledge of digital marketing tools - GA4, Supermetrics, Google Keyword Planner, or Looker Studio.

We aim to be better than yesterday and our values will be close to your heart.

Diversity is to be celebrated. Life would be dreary, and change would be slow, if we all thought the same way. We challenge our ideas, each other, and our business partners - always with respect and kindness.

Explore is part of Hotelplan UK, a well-established and diverse family of specialist tour operators, with a long tradition of developing and operating market-leading experiences. The family comprises ski, walking and Lapland holidays with Inghams and Santa’s Lapland; adventure travel with Explore; and self-guided holidays with Inntravel. Sustainability and responsible tourism is at the core of everything we do, and should be a passion for everyone employed by the group.

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Deadline: 17-07-2024

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