Paid Media Manager

Job content

Paid Media Manager

Responsible to:Group Lead

Department:Multichannel

Location:Bury

Role Overview:

As a Paid Media Manager, you will be a part of the management team within the Paid Media Department. You will lead, inspire, and develop Senior Executives, Executives & Assistants in our market-leading in-house Paid Media team. You will spearhead best-in-class Paid Media implementation across focussing on Paid Search & Shopping, as well as Paid Social & Digital Display.

Your role will be to lead the strategy and account direction, predominantly working with our tier 1 partners such as Google, YouTube, Bing, Apple, Facebook, Instagram, Twitter, Pinterest as well as emerging platforms and opportunities.

You must be able to develop our talented junior team (i.e. Assistants & Executives) and mentor our next management leaders (Senior Executives). You will also manage key stakeholders across the business, as well as integrating with other parts of the Multi-Channel team such as Organic Search, Affiliates & Partnerships, Content, as well as CRO and Analytics teams.

Key Duties/Responsibilities:

• Demonstrate a strong understanding & showcase a practical ability of working with Paid Search and/or Paid Social platforms and concepts.
• Manage, own, and constantly find ways of improving the workflow of your team.
• Responsible for quality of all work output from your team. Regularly review team processes (reports, presentations, tools etc.) for efficiency.
• Complete internal audits across your accounts & continually evolve.
• Oversee the end to end Implementation including set-up, management, analytics, tracking, reporting of Paid Search and/or Paid Social accounts.
• Be an expert in all relevant 3rd party tools & technology.
• Build & maintain project plans outlining all key tasks for your accounts.
• Continually review & suggest changes to tactics based on current performance and impact on campaign goals & KPIs.
• Accurately forecast potential delivery for your accounts.
• Help develop the Paid Media department by being innovative and sharing knowledge and processes.
• Develop a close working relationship with external suppliers such as Google, Facebook, Apple, Twitter etc.

Professional Skills:

• Ability to identify issues and be pro-active in providing solutions.
• A high degree of numeracy and literacy.
• Ability to work under pressure across a high level of Paid Search and/or Paid Social accounts.
• Effective in team management.
• Highly literate in MS Excel, PowerPoint, Word, Office365, Google Docs.
• Effective communication skills.
• Effective presentation skills.
• Effective time management skills with the ability to multi-task.
• A high attention to detail.

Experiences:

• Experience in managing sophisticated Paid Search & Shopping and/or Paid Social campaigns.
• In depth knowledge of Paid Media, from an implementation perspective.
• Google Analytics.
• An appreciation of the Paid Media ecosystem (i.e. how Paid Search influences Paid Social).

To formally apply, please submit an application to Leanne Hopkinson (Multichannel Recruitment Executive) at Leanne.hopkinson@jdplc.com

Please note, due to the high volume of applications which are received, we are unable to respond to all applications. Therefore, should you receive no correspondence within two weeks’ of your initial application , your application will be unfortunately, unsuccessful on this occasion.