Marketing Manager - Worcester
View: 102
Update day: 11-06-2024
Location: Worcester West Midlands
Category: Marketing / PR Sales
Industry: Staffing Recruiting Financial Services Accounting
Position: Associate
Job type: Full-time
Job content
Marketing ManagerWorcester
Salary up to £25,000 - £30,000
Full time / Part time / Flexible working
Four Squared Recruitment are working along side a market leading, Worcester based company to recruit a Marketing Manager on a permanent basis. The role offers a mix of office and home working, along with flexible working hours. They are situated just off J6 on the M5, making it easily accessible from the surrounding areas.
Key responsibilities;
- Research, develop, and maintain knowledge of key digital marketing and advertising opportunities for targeting the audience and raising awareness of the company
- Supporting with the development and creation of marketing literature/content
- The management and scheduling of all social media channels and content
- Researching topics, writing blogs and creating case studies
- Creating e-newsletters and effective email campaigns to target audiences using a CRM and/or customer and prospect databases
- Ensuring website content structure and language are oriented to the key market segments
- Creating engaging content for the company website and keeping it updated using WordPress
- Develop an understanding of Search Engine Optimisation and paid-search techniques (Google AdWords and Google Remarketing) to maximise inbound traffic to the captiondata.com website, and useful leads generated.
- Google analytics analysis and reporting
- Work closely with the wider team to develop and implement effective marketing campaigns and solutions
- Creating and managing a calendar to coordinate marketing activities such as blogs, newsletters, PR, guest posts on other websites, conference (including hybrid) participation and thought leadership contributions
- Produce reports to evaluate the effectiveness of digital campaigns, website, and social media
- Positive ’can do’ attitude
- Enthusiastic
- Reliable
- Committed
- Driven
- Proactive
- Willingness to learn and improve continuously
- Team player
Due to high volume of applications we are unable to acknowledge all applications. If we do not get back in touch within 2 weeks, please consider your application to be unsuccessful. We will try and let you know about other roles which suit your current skills and experience
Deadline: 26-07-2024
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