Marketing Manager

Job content

Marketing Manager £Competitive – dependent on experience SportsPro is looking for an ambitious marketer who can design and implement new acquisition, retention and engagement strategies across our publishing and events business. You will be an expert in building micro-communities focused on customer acquisition and retention and work with multiple internal stakeholders to convert prospects into customers and ambassadors.

Our mission is to enable sports business professionals to be at the top of their game and to arm them with the insights and skills to drive the transformation of sports. You will join the marketing team in fulfilling this by ensuring everything you do adds value to the industry.

You will play a key part in instilling SportsPro’s quality and innovation values through everything you do.

· Re-purpose and create original content pieces that increase engagement and retention or generates leads and set SportsPro as the go-to sports business outlet.

· Work closely with the Head of Marketing and our established editorial team to exponentially drive newsletter sign-ups.

· Implement a joined-up customer journey to optimize each visitors experience across all marketing-owned touchpoints for both prospective and existing customers.

· Have experience in creating social campaigns that drive engagement and conversations.

· Deliver engagement strategies across internal and external channels including LinkedIn, Clubhouse, Twitter Spaces, Revue newsletters, internal email, and newsletters.

· Your strength is writing copy that has specificity, substance and drives action.

· Support on delivering events marketing initiatives to drive registrations.

· Review and analyse campaign performance across websites, email and content.

Be skilled in a client delivery role to implement effective and creative client campaigns that generate leads. You will also manage internal and client website banners. Consistently raise the bar by using data, insight, analysis, expertise, and experience to optimize and improve campaigns, and delivering recommendations to provide further efficiencies and ROI. The Company:

SportsPro Media, founded in 2008, providing high-level content on the commercial, political and organizational aspects of global professional sport, across a variety of media platforms. Its

acclaimed magazine and website offer expert commentary and opinion on the latest trends shaping the sports industry today.

In 2014, SportsPro successfully launched its events business, now hosting over 2,000 senior-level delegates annually across the portfolio, including its flagship conference, SportsPro Live. Its events range in size from 30 to 800 attendees and provide a platform for knowledge sharing and networking for industry leaders. Topics include sponsorship and marketing, technology and investment, finance and governance, broadcasting and digital, and much more.

What we offer:

· Competitive annual salary (depending on experience)

· Inspiring and motivational environment with a great team spirit

· Competitive and diverse culture including incentives, awards, and recognition for over-achievers

· A rewarding opportunity to work within the sports sector

· The choice to be based in our London office or a hybrid between remote and office

Job Types: Full-time, Permanent

Salary: £27,500.00-£35,000.00 per year

Benefits:

• Company pension
• Store discounts

Schedule:

• Monday to Friday

Work remotely:

• Temporarily due to COVID-19