Marketing Manager - Biologics Testing Solutions (REMOTE-UK)

Job content

For 75 years, Charles River employees have worked together to assist in the discovery, development and safe manufacture of new drug therapies. When you join our family, you will have a significant impact on the health and well-being of people across the globe. Whether your background is in life sciences, finance, IT, sales or another area, your skills will play an important role in the work we perform. In return, we’ll help you build a career that you can feel passionate about. Job Summary We are seeking a Marketing Manager for our Biologics Testing Solutions business unit to be located remotely. The following are responsibilities related to the Marketing Manager:

• Manage the Biologics Testing Solutions marketing functions in collaboration with both corporate marketing, commercial leaders, and business leaders to achieve business performance, obtain maximum value and identify new opportunities to increase market share.
• Develop strategic, multi-channel, integrated marketing plans for areas of responsibility, including customer segmentation, competitor analysis, positioning & messaging, content and channel strategy, and tactical planning.
• Collaborate with Strategic (Biologics Solutions) and Corporate Marketing, Scientific Subject Matter Experts, and Sales to develop and implement strategies, portfolio development plans and positioning, and marketing plans consistent with business priorities set for the year.
• Collaborate with Market Research team to research and develop lead generation projects for the client engagement team. Work with business analytics to help research and understand the market dynamics and market potential in assigned areas identify market growth opportunities and incorporate into marketing program development (competitive landscape, Market trends, etc.)
• Apply critical metrics to measure performance and effectiveness of marketing programs. Implement optimizations based on data-driven insights.
• Ensure maximum marketing visibility and value-based promotion.
• Assist in the development of short and long-range operating objectives and achieve these objectives.
• Manage the marketing function to ensure high level of responsiveness to customers and the business development organization.
• Develop effective relationships within the Biologics Testing Solutions business and participate with the commercial leadership team.
• Develop relationships with key industry thought leaders and create a pool of knowledgeable go-to clients for ad-hoc market feedback and research.
• Identify and create synergistic marketing programs that cross product and business unit lines.
• Participate in business development and client meetings, conduct voice-of-the-customer interactions for client feedback and attend industry conventions/tradeshows customers and staff as it relates to specific marketing initiatives.
• Manage the collection of marketing and customer behavior-related data and reporting of this data to senior management.
• Participate in vendor selection management in the execution of marketing objectives.
• Keep abreast of current trends and practices in the industry.
• Perform all other related duties as assigned. Profile and Requirements The following are minimum requirements related to the Marketing Manager position:
• Education: Bachelor’s Degree (B.A./B.S.) or equivalent in marketing or related discipline.
• Experience: 5-7 years related experience or equivalent in a combination of marketing, product management, communications, and business management positions within a technical environment (e.g., biotech, pharmaceutical, medical device company, hospital, or laboratory).
• Certification/Licensure: None. About Corporate Functions The Corporate Functions provide operational support across Charles River in areas such as Human Resources, Finance, IT, Legal, Sales, Quality Assurance, Marketing, and Corporate Development. They partner with their colleagues across the company to develop and drive strategies and to set global standards. The functions are essential to providing a bridge between strategic vision and operational readiness, to ensure ongoing functional innovation and capability improvement. About Charles River Charles River is an early-stage contract research organization (CRO). We have built upon our foundation of laboratory animal medicine and science to develop a diverse portfolio of discovery and safety assessment services, both Good Laboratory Practice (GLP) and non-GLP, to support clients from target identification through preclinical development. Charles River also provides a suite of products and services to support our clients’ clinical laboratory testing needs and manufacturing activities. Utilizing this broad portfolio of products and services enables our clients to create a more flexible drug development model, which reduces their costs, enhances their productivity and effectiveness to increase speed to market. With over 20,000 employees within 110 facilities in over 20 countries around the globe, we are strategically positioned to coordinate worldwide resources and apply multidisciplinary perspectives in resolving our client’s unique challenges. Our client base includes global pharmaceutical companies, biotechnology companies, government agencies and hospitals and academic institutions around the world. At Charles River, we are passionate about our role in improving the quality of people’s lives. Our mission, our excellent science and our strong sense of purpose guide us in all that we do, and we approach each day with the knowledge that our work helps to improve the health and well-being of many across the globe. We have proudly supported the development of 86% of the drugs approved by the FDA in 2021. At Charles River Laboratories, we recognize and recruit all talent. We are a company committed to the principle of diversity and inclusion and work daily in this direction. This employer is a corporate member of myGwork - LGBTQ+ professionals, the business community for LGBTQ+ professionals, students, inclusive employers & anyone who believes in workplace equality.