Digital Content Manager

仕事内容

Karo is at an exciting stage in its journey and aiming to provide several healthcare products to support consumers with their everyday health. With our seven product categories: skin health, intimate health, digestive health, foot health, wellness, pain, cough and cold and speciality products such as Rx pharma care. Across these categories, we own a range of differentiated brands in both prescription drugs (Rx) and consumer products (OTC). Karo Healthcare is headquartered in Stockholm, Sweden, with offices also in the UK, Germany, Belgium, Denmark, Norway, Finland, Italy.

As part of these ambitions, we are expanding our digital marketing teams with a Digital Content Manager for our office in Maidenhead, UK or Düsseldorf, Germany. In this role you’ll be responsible for building and coordinating a global content platform.

Responsibilities:

• Building and coordinating a global content marketing platform across our different brands and categories
• Creating content for health and personal care related articles that add value in peoples’ lives, as well as branded landing pages for and about brands and products
• Setting up and managing closely coordinated partnerships with internal and external content creators / copywriters
• Working closely with the in-house performance marketing teams to analyze campaign performance, identifying & implementing new strategies and optimizing content marketing campaigns to maximize the ROI
• Thinking about new concepts, creative ideas & tactics to create unique content that drives performance KPIs of brands.
• Sharing learnings with colleagues & challenging each other to go the extra mile
• Having ownership in your job, end-to-end impact on the business, and short decision lines allowing us to work agile and to quickly adapt to new trends & tactics

• Minimum 3 years of experience in digital content marketing and/or in digital brand marketing
• You are highly proactive, you’re identifying and picking up opportunities quickly, take ownership of projects and execute independently with minimal supervision
• You have exceptional writing and editing skills, experience with advertorials is a plus
• You have excellent project management skills
• You have worked with commonly used Content Management Systems (CMS) before
• You thrive in a fast paced environment with peers across various offices and time zones
• You have a no nonsense and can-do mentality and you are a team player eager to learn and share with local and international colleagues
• You are native in German and fluent in English (any additional language is a plus)

• We offer you a key role in a young, dynamic and fast growing omni-channel player in the Pan-European consumer healthcare business, with skyhigh ambitions in e-commerce and where everything is still possible
• Apart from a competitive salary pack there are lots of growth opportunities to meet your personal ambitions
• You’ll join our internal agency and work closely together with the brand-, creative- & performance marketing experts who will support you to achieve the best possible results.
• Apart from a competitive salary pack, there are lots of growth opportunities to meet your personal ambitions
• Flexible schedule and life work balance
• Start-up spirit while being a part of the large international organization with strong value

Karo Healthcare has a Diverse & Inclusive environment. We are looking for qualified candidates irrespective of gender, gender identity, sexual orientation, ethnicity, race, religion, national origin, disability or age.