Digital Marketing Specialist

Cubitt House is a small, growing and family-oriented business showcasing a unique collection of award-winning public houses and hotels, with six highly acclaimed gastropubs in prestigious Central London locations. We have spent 15 years refining our craft and proudly serve our local communities of Belgravia, Knightsbridge, Pimlico, St James’s Market and Marylebone. We are expanding our portfolio throughout 2021 and beyond which presents exciting opportunities for those already with us and those who join us.

We pride ourselves on serving food and drink that is locally sourced, carefully crafted and expertly delivered. Putting the sustainability and provenance of every ingredient we choose, at the heart of everything that we do. We are exceptionally proud of our high standards of service and the quality of our offer and are consistently recognised within our industry for our efforts.

A career with us will provide opportunities to grow as well as an extensive benefits and rewards package. We are always looking out for the best talent, if you are interested please click on the button below.

We are looking for a Digital Marketing Specialist to join the central Marketing team at Cubitt House in an exciting new role. You will work alongside the Head of Marketing to drive and develop the digital strategy on social and online, creating exciting content to engage our guests in line with the marketing plan and core business objectives. We are looking for someone with a background in digital marketing, who has experience in copy writing and content creation with excellent creative and written communication skills. You will be a self-motivated individual with proven experience of developing online marketing campaigns with SEO in mind, managing CRM systems and driving customer loyalty, writing content and maintaining websites.

Reports to: Head of Marketing

Key Responsibilities of a Digital Marketing Specialist:

• Support Head of Marketing with execution of the digital strategy across all channels

• Improve brand awareness and online profile through best in class content

• Confidentially engage with and influence core stakeholders within the business at all levels presenting great team working and interpersonal skills. Winning hearts and minds.

• Maintaining and developing current websites for a full proof customer journey using creative content to bring it to life such as blogs, press releases, website content updates

• Support Head of Marketing with the SEO/PPC strategy through ownership and execution of a best-in-class multi-channel content plan working closely with our digital agencies

• Create full proof customer journeys to improve conversion to booking

• Support Head of Marketing with the execution and management of our CRM system such as weekly e-newsletters and targeted email campaigns in line with customer retention and loyalty objectives

• Oversee marketing plan on a brand/company level and work with the operations and pub teams to set local marketing goals and strategies.
  

This is you as a Digital Marketing Specialist :

• Proven experience in digital marketing

• Copywriting and content planning experience

• Excellent interpersonal and teamworking skills including great communication skills

• Great attention to detail

• Strong multitasking skills and eagerness to learn

• Good knowledge of social media

• Familiarisation with WordPress (CMS system)

• Experience in email marketing

• Experience in SEO and Google Analytics
  

We would also love:

• Passion for pubs and the hospitality industry

• Interest in Food and Drink trends

• A creative eye with lots of ideas!

• Basic Adobe InDesign and Photoshop skills

• Photography/Videography

• CIM marketing qualification

Benefits:

• Opportunities for career development and growth

• Free Perkbox membership with over 300 discounts including Apple, Cineworld, ASOS

• Cycle to Work Scheme

• Access to our discounted alcohol purchase scheme

• Length of service awards, ranging from 1 year to 5+ years

• Food and drink in any of our pubs when working

• 50% discount on food and drink out of hours