Digital Marketing Manager

Job content

Salary: £40,000.00 to £45,000.00 + Excellent Benefits
Location: Daventry

The company: Industry-leading people, systems, and services. This innovative company is looking for a Digital Marketing Manager to join the inhouse Marketing Team. Employee centric, investors in people awarded company offers significant career progression.

The role: An experienced, skilled digital marketing manager to join their growing marketing team. As a digital manager, you will have a solid background in planning, implementing, and measuring campaigns across multiple channels with the aim of maximizing brand awareness, reach, and conversions.

The role needs an analytical, dynamic individual who can identify opportunities and deploy appropriate campaigns. This is an excellent opportunity to join a supportive, flexible, dynamic marketing team with autonomy to shape the role and grow within the company.

Key Accountabilities:

Manage company websites and blogs.

Implement campaigns to drive demand for the sales teams across all business units while ensuring they support the overall marketing strategy.

Project manage all key campaigns to an agreed brief, timeframe, and budget.

Work closely with other members of the marketing team to create engaging content to communicate key messages.

Incorporate continuous improvement to all campaigns by using a test-and-learn approach.

Create and refine audience segments within the CRM relevant to campaign objectives.

Work closely with sales and business development to ensure relevant data is correctly captured within the CRM.

Liaise and communicate with internal colleagues positively and proactively.

The Ideal Candidate:

Qualifications:

Bachelor’s degree or equivalent in marketing or a business-related field is desirable.

Experience and Knowledge:

Minimum five years of B2B or B2C marketing experience with at least two years in a managerial role.

A proven track record of success in a similar marketing role.

Adept at working closely with internal stakeholders and external customers.

Experience in identifying, negotiating, and introducing creative, strategic solutions.

Ability to work to tight deadlines.

Keep up to date with market changes and competitor activity.

A strong character and presenter who can approach with objectivity and integrity to give the right support to the business.

Is confident in expressing their own opinions and is willing to challenge with positive intent and be challenged.

Possesses a keen interest and enthusiasm for understanding our customers (both internal and external) and being their advocate in the business.

Skills and Abilities:

Excellent working knowledge of digital marketing tools (e.g., WordPress, Google Analytics, Microsoft CRM, Adobe Suite).

Proven success in developing digital marketing plans and campaigns.

Strong project management, multitasking, and decision-making skills.

Metrics-driven marketing mind with a creative eye.

Ability to work under pressure, multitask, and maintain a high level of attention to detail.

Highly analytical and organized.

Being confident and motivated.

Have a flexible, independent, and objective outlook.

To find out more or to apply contact Nicole at Brellis Recruitment today.

INDL