Digital Marketing Executive

Job content

JP Recruitment are hiring! We have an exciting opportunity available for an experienced digital marketing executive. You will be based at our client’s site in Chesterfield.

Key responsibilities include;

• Managing the website content funnel (case studies, news, product spotlights, white papers)
• Ensuring optimisation for SEO and conversion.
• You will develop engaging Social Media strategies on a monthly and quarterly basis, in line with wider integrated campaigns
• You will also take ownership of our email marketing channel
• Building and executing e-shots in line with the content plan
• Measuring/analysing the performance thereof.
• Website Content Management
• Working with the Marketing team you will ensure all content is uploaded in a timely manner and is optimised for SEO and conversion.
• Manage the day-to-day operations, publishing schedule of our website - working with page owners across the business to update soft content where necessary.
• Taking an active role in recommending and acting upon opportunities to enhance the customer journey and increase conversion of enquiries
• Creation of website content in line with product launches, campaign activity and exhibitions.

Social Media

• Develop, maintain, and execute marketing and lead generation campaigns
• Create awareness of and develop the brand
• Implement quarterly content plans and reviews with Product Managers
• Social media management – both paid and organic LinkedIn
• Manage channel in person events andwebinars
• Promote products, features, and helpful content over social media in a way that is consistent with our brand
• Develop new social media strategies and campaigns
• Keep track and analyse the performance of social media campaigns

Working Hours:

• 8am-5pm

Salary:

• 25 - 30k

Job Types: Full-time, Permanent

Salary: £25,000.00-£30,000.00 per year

Benefits:

• On-site parking

Schedule:

• Day shift
• Monday to Friday

Work Location: In person