Digital Marketing Coordinator

Job content

Digital Marketing Coordinator
About us

LodgeHoliday.com (NE) Ltd is a family run business from the North East of England.

Because of our family element, we are solely focused on the traveller. You’re the one who is entitled to stress free breaks with someone to do all the running around.

We started out in 2019, and purchased our own holiday home, a close family member was unwell and it was a little bit of respite for them to get away from it all. Then it grew from there!

We vet all of our owners, meaning bookings are safe and secure and we want to change the travel industry perception and really bring customer service in to the focus when dealing with digital travel bookings.

Company description

We are a newly established Travel Company with the vision to grow over the next 12-18 months. We specialise in UK staycations, and cater for all types of breaks. We pride ourselves on excellent service, good communication and a care for our guests booking with us.

Job description

Digital Marketing Co-ordinator is sought by a newly established travel company based in Hartlepool. As the Digital Marketing Co-ordinator you will require an in-depth knowledge of the digital marketplace to maintain their current digital marketing activities. Confident in content creating and willing to think outside of the box and take ownership of the marketing strategies.

The Role:
To include but no limited to the following duties and responsibilities:

A creative and motivated, confident self-starter who has the experience of working across the range of marketing activities within a fast-paced digital environment. With a focus on driving sales and increasing brand awareness. You should be ahead of the curve with digital marketing trends and confident in bringing your own ideas to the table to provide effective marketing support for the business.

Content Creation

· Create content e.g. web content, blog articles, case studies, testimonials, promotional marketing material, PPC ads

· Produce content consistent with the company’s tone of voice, style and brand guidelines

· Research in new content as required

· Pro-actively assist with the planning of content as required

· Provide up-to-date information on current trends in content writing and competitor activity

· Work to deliver the marketing plan to agreed timescales

Email Marketing

· Maintain email marketing database

· Design engaging communications that build or develop brand and product awareness

· Create and send email marketing campaigns to subscribed customers

Social Media

• Create and manage paid social campaigns, using Facebook Ads Manager

• Develop and implement effective and eye-catching quarterly social media plans that create and ensure best practice

• Create and run campaigns on many social media platforms including Facebook, Instagram, Twitter and Linked that will earn natural links for SEO and PR exposure

• Organically extend social media reach with posts and interactions with relevant brands and individuals

Other Tasks

• Working with the team to plan new ways to attract prospective customers like promotions and competitions.

Skills & Experience - What you will need:

• A digital marketing qualification would be an advantage

• Good communication skills and copy writing skills

• Thorough understanding of marketing communications and social media – Facebook, TikTok and Instagram essential

• Excellent organisational skills and attention to detail

• Ability to work independently and collaboratively within a team

• Flexibility and willingness to undertake a wide range of activities as required

• Good time management and multi-tasking skills

• Good basic working knowledge of Microsoft Office, Social Media

• Ability to grow a following organically, and be able to proactively research trends and new routes to growth

Benefits

• 20 hours per week

• Up to £19,000 salary (pro rata) depending on experience.

• Government workplace pension

• Excellent flexible working arrangement

• Free work wear

• Staff discount on breaks

Reference ID: Marketing-1

Contract length: 6 months

Part-time hours: 20 per week

Job Types: Part-time, Temporary

Salary: £14,909.00-£19,000.00 per year

COVID-19 considerations:
All employees are required to take twice weekly lateral flow tests, wear masks upon entry to the building and sanitise their hands regularly

Education:

• GCSE or equivalent (preferred)

Experience:

• Marketing or Social Media: 2 years (preferred)

Work remotely:

• Temporarily due to COVID-19