Digital Marketing and Customer Experience Apprentice

Job content

Opportunity information

Salary £14000 per year
Duration 15 months
Advert closing date 04/02/2022

Description

Are you an individual eager to start a career in Digital Marketing? We are looking for a Digital Marketing Apprentice to join our growing team and manage client journeys through email marketing.

Reporting to the CRM Technical Lead, you will be responsible for data management, proofing, scheduling and sending marketing emails to our customer database aswell as creating, amending, and testing HTML.

Responsibilities include:

• Client data management, cleansing and archiving in compliance with GDPR regulations
• Create and troubleshoot marketing automations that power successful client journeys online
• Build and develop client lists, data attributes, filters and data segments for use in campaigns and automations
• Ensure strong deliverability of emails and inbox placement
• Build Cloud pages for data collection and automated use in client journeys
• Help test, deploy, develop, and de-bug campaigns
• Building audience segmentation
• Creating dynamic content using scripting languages
• Creating HTML and testing emails

In this role you will be working with Email Studio, Automation Studio, Journey Builder, Mobile, content builder and Web Studios.

Entry requirements

• 5 GCSEs grade A*-C/9-4 or equivalent (including English and Maths)

Training to be provided

You will undertake the ground breaking Apprentify Digital Marketer Level 3 apprenticeship.

We have designed our programme to offer you 4 distinct routes to focus your career path and specialise in areas such as Social Media, Search Engine Marketing, Web Design or Web Development. These paths are designed to jump start your career and make you stand out in a competitive field increasing your future earning potential.

During the 15 months of training you will learn cutting edge theory and industry practice across three Knowledge Modules:

• Marketing Principles – starting with the basics you will learn how to effectively target customers based on their wants and desires as well as how the sales and marketing funnels work. You will understand what makes customers buy or not buy and how marketing can influence this as well as how to effectively focus on target markets and manage customers to make them loyal to a business.
• How the Web Works – delving into the technical you will learn the Principles of Coding and how marketers create effective web sites, designs and user interfaces. This includes how web design and development drive engagement and conversions.
• Driving Return on Investment – using data to create detailed customer insight, you will learn how to use industry leading platforms (including Google Analytics) to understand the online customer journey and improve your marketing based on customer usage of your website.

In addition to all of the above, all of our applicants will go through our Assessment Centre. This exclusive session is designed to identify your digital strengths and weaknesses to help us match you with the perfect employer and the perfect role to start your career in the best way!

Things to consider

• Work week is split between office and home
• 25% of company products
• EpicSave (discount on high-street brands)
• 33 days annual leave (including 8 bank holidays)
• Market-leading salaries
• Free Gym & Discounted Physio & Sports Massage
• Career progression and new opportunities
• Earn money by referring people to join us
• Cycle to Work Scheme
• Work remotely from home and visit one of our UK hubs for meetings
• Colleague Recognition Scheme
• Medical Cover
• Free Confidential Advice & Colleague Welfare
• Mental Health First Aiders
• Life assurance (4 x Annual Salary Coverage)
• Standard Life Pension Scheme paying 10% (with 5% matched contributions) so you can save for the future
• A chance to earn whilst you learn amongst leading industry professionals
• Full support and coaching from an experienced Development Coach with excellent industry experience
• Onsite monthly visits / mentoring and coaching sessions
• Graduation in under 15 months
• Access to the very latest online technical and marketing training
• Marketing projects based on real life scenarios within your business to enhance learning
• Develop expertise in an area to develop your career with our bespoke Path to Mastery
• Digital skills and coaching in social media marketing, Google advertising, copywriting, website design and development, content production and tools to enhance digital marketing

Skills required

• SQL
• Knowledge of HTML
• Microsoft Excel
• Problem solving

Personal qualities

We are looking for someone who:

• has attention to detail
• is analytical
• is determined and passionate

Future prospects

Marketing Automation Executive and then Marketing Automation Manager

Hours per week 37.5
Working week Mon - Fri
Working hours 9-5
Apprenticeship standard Digital marketer (Level 3)

NUNEATON, Warwickshire, England, CV10 7RH