Social and Content Marketing Manager

Jobinhalt

• Please send your CV and a Cover Letter - the cover letter will describe why you would be a good fit for the role and company and your experience.
• The role is based in Hove, the role is based 2-3 days in the Hove office at PLatf9rm and then at home the other days. Please don’t apply if you live elsewhere.

Company Description

Adventure Yogi, based in Hove, is a leading provider of yoga holidays and retreats since 2006, offering experiences in the UK and abroad. In addition to yoga, we focus on activities like skiing, snowboarding, surfing, hiking, climbing, and biking, along with yoga wellness retreats. Our retreats offer delicious vegetarian meals, energizing yoga sessions, and relaxation in bespoke settings.

We understand and want to share the benefits of being in nature, in a new place, with new people making new connections, to help boost our guests’ happiness and overall well-being. We are an inclusive, open-minded company that welcomes all and where everyone can learn something new from each other. We are a female-led and all-female office team, and we work together collaboratively and supportively and drive positive results.

We are working on our sustainability practices by becoming a climate-positive workforce with Ecologi. We are currently working with a consultant to measure our carbon and work towards reducing it as we are aware we have a significant impact on the planet that we are passionate about minimising without compromising on quality retreats for people to switch off and recover from their busy lives. In 2025 and beyond, we will be working to grow to 150+ retreats a year, develop our office team and retreat teams and work towards B-Corp to reach more people to help create healthy habits and life-changing experiences.

Role Description

This is a full-time hybrid role as a social and content marketing manager at Adventure Yogi. The role will involve managing day-to-day social media activities across multiple channels, creating engaging content, developing marketing strategies, and overseeing campaign execution. You will also manage our email marketing activities and create content (ideally with experience in photography and video creation) for socials and work with our PPC agency to create and test video content and ad copy. There are administrative tasks such as communicating with the retreat teams about their retreats and their collaborative promotional activities, influencer PR, brand collaborations, and product launches, as well as working at events to promote the AY offerings to a wider audience.

The role is based in Hove, the role is based 2-3 days in the Hove office at PLatf9rm and then at home the other days. Please don’t apply if you live elsewhere.

Who are we looking for?

• Are you someone who loves yoga, wellness, travel and adventure
• Are you a friendly and warm people person who can communicate with teams and guests to get the best results
• Are you someone who thrives working as a collaborative team, supporting each other when needed
• Are you someone who likes a dynamic, reactive, fast-paced work life
• Are you a creative brimming with ideas ready to share and has a good eye for wellness travel content, content creation and copywriting
• Are you someone who loves to travel and be away from home, and at times have an irregular working week as a result

If you are all the above, we would love to hear from you!

Responsibilities and primary duties of the post:

Qualifications

• Social Media Management, Content Marketing, and Digital Marketing skills
• Experience in developing marketing strategies and executing campaigns
• Copywriting and Editing skills
• Knowledge of SEO and analytics tools
• Strong communication and interpersonal skills
• Ability to work independently and collaboratively
• Experience in the wellness or travel industry is essential
• Bachelor’s degree in Marketing, Communications, or related field

Skills required

Other benefits

• Experience a varied marketing role in an exciting and varied work environment.
• Travel paid for to go on 12 retreats across the world in one year
• Hybrid flexible working
• Opportunity to bring growth to AY, which will in turn, offer growth within the business for you
• Digital experience in a growing and exciting industry, the wellness and wellness travel industry
• Gain an excellent understanding of communications practices
• Day off on your birthday
• Build a network of contacts
• SMART pension - the only workplace pension that invests your money into renewable energy

Salary:£29,000 - £33,000

Hours of work: Monday – Friday 9am – 5pm with some flexi work whilst on retreats and weekends and evenings as per needed for social media scheduling

37.5 hrs per week

Start Date: ASAP - From 26th September 2024

Location of work: Hove office 2-3 days a week and home the rest. The first month 5 days a week to learn the role. PLease don’t apply if you can’t work from Hove.

Please send your CV and a Cover Letter (we are only looking at applicants that provide a cover letter to show experience, if they enjoy yoga and travel and why they would be suitable for the role).

email:michelle@adventureyogi.com or apply via LinkedIn.